First Maine High School Athlete Signs NIL Partnership

Maddie Niles, 16, from the Lawrence High School field hockey team has signed a name, image and likeness (NIL) partnership with Hilltop Boilers, a Maine maple producer in Newfield. She will receive compensation for the use of her name, image and likeness, including social media posts and promotional appearances. The partnership is the first of its kind for a Maine business and a Maine high school athlete.

Niles signed with Pliable Marketing in Augusta for athlete branding and NIL representation as she pursues her career in field hockey, modeling and interior design.